Why We Exist

❄️ What Sparked It?

We’re not ex-athletes or spa owners. We’re everyday people and parents who discovered something powerful… and decided to share it.

Cold exposure changed how we handle stress, how we think, how we recover and how we show up for the people we love. It’s not a magic bullet, but it is one of the most overlooked tools in wellness and it’s backed by science, not hype.

🧠 What We Believe

We started Being Well Cold to make that tool accessible. No travel. No luxury wellness centre. No massive price tag.

Just a well-built product, expert-backed education, and a community that’s ready to do hard things on purpose, to feel better, think clearer, and bounce back faster.

From East Lothian to anywhere in the UK, our mission is simple:

To help people build clarity, resilience and momentum without pills, prescriptions or overpriced biohacks.

Just cold, done right.

💪 Who’s Behind It

We’re Damien and Lauren. We’ve spent decades working in the corporate world leading teams, building culture and delivering exceptional customer experiences.

But becoming parents made us rethink everything. We transformed our own health mentally and physically and discovered that cold exposure was the key that unlocked it all.

We cold plunge daily (Damien 3 mins, Lauren 5 mins). Lauren run's a community running group with 70+ ladies. And we’ve built Being Well Cold from the ground up to be something real, something lasting, something that actually helps.

Cold isn’t a trend. It’s a habit. A superpower. And we want more people to feel it.

🌱 What You’re Part Of

Every tub sold helps us grow something bigger.

We support Tiny Changes a Scottish mental health charity, by donating £1 from every sale.

We run free community cold events.

We work with local businesses & community groups.

And we’re only just getting started.

This isn’t hype.

This is cold that means something.